Julie’s Bicycle Report
Last weeks day out for the Mag Rev team was spent mingling with music industry professionals and listening to the findings of the Julies Bicycle research team. The highlight for us was Professor Chris Rapleys presentation on climate change…… one of the best and most balanced we’ve ever seen.
The findings of the Julies bicycle team highlighted some of the worst affending areas of the industry, travel (both artist and punter), venue power consumption and cd production. The study was confined to business carried out in the UK and therefor the environmental impact of artists and punters travelling abroad was not included. The report can be downloaded here.
A great “First Step” for the music industry. If the next few steps can be taken in an equally as intelligent and passionate manor, then Julies Bicyle will achieve great things!
Cycling with The Otesha Project UK
We would love to point out some amazing cycling and life changing opportunity that friends of ours are putting together. We would love to go on one of their cycle tours but unfortunately we’re too busy with our pedal power (or too old for it). The Otesha Project UK have put together couple of six week long cycle tours. The idea is that volunteers get on bikes and ride around the country, stopping in schools and festivals, performing a play and running workshops. The play is really funny and explores how our different daily choices have different impacts on the world around us. Basically, Otesha believes that we can change the world we live in, one step at a time doing some practical environmental and social action. Swapping clothes, switching to fair trade that sort of thing. We like Otesha because it’s so non preachy and tries to communicate sustainability in a creative way. Go on ….join their tour http://www.otesha.org.uk/?lid=59
Earth Day
Bit delayed but here. Little bit of background info on what Magnificent Revolution was doing during the Earth Hour few days ago. Appliances off, candles on and here it comes…..pedal power. We set up one bicycle to pedal power a laptop and a small PA. Rocking out human powered tunes. Wicked it was..bit sweaty. Earth Hour is an interesting concept but we believe that the earth deserves more then just AN HOUR. It deserves lot more attention! I hope you agree. Check out the image of our sexy capacitor taken by human powered computer camera during the dark earth hour.
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